Gaming Sector Wire

Belatra expands operator reach through strategic partnership with 21Viral

Belatra Games has signed a content partnership with aggregator 21Viral, bringing its slot portfolio to operators connected to the platform and extending the studio’s distribution strategy.

Belatra Games has signed a content partnership with iGaming aggregator and technology provider 21Viral, integrating the slots developer’s portfolio into 21Viral’s platform. Operators connected to the aggregator will gain access to titles including Blast the Bass, Hunt the Bucks, Foxy Eggs and Slime Bonanza.

Belatra said the agreement advances its distribution strategy and follows recent deals intended to bring its games to new audiences. The studio identified Latin America as a key focus, supported by its regional headquarters in Buenos Aires. 21Viral described the partnership as a way to broaden its content offering for operators across global markets.

Lucila M. Barletta, Belatra’s Head of Accounts LatAm, said the integration is intended to reduce technical barriers between its slots and hundreds of operators. Luz Beatriz J Serna, 21Viral’s business development and sales representative, said the company seeks content providers that offer innovation, quality and player engagement.

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